Wrapping this one up and Moving on

At this stage of your campaign preparation, you now have a clear vision of what values you will focus your campaign on. 

Now the question is : How will you be able to “activate” these values?

This is when the core notion of FRAMING comes into the game

And that’s where the next lesson goes!

Breathe, meditate, do some yoga and we’ll see you there refreshed and alert  !